Teaching and assessment
for International Marketing and Branding MSc
Our teaching methods include:
- group work
- student presentations
As part of two modules, we utilise the expertise of external marketing professionals. This allows for a deeper understanding of marketing theory and concepts by gaining insight into current industry trends and strategies being used on a daily basis with their clients.
We also have guest speakers, industry workshops, industry visits and live business consultancy projects.
All modules are assessed through a combination of coursework and a final assessment held at the end of each semester.
These modules are an essential part of your course.
You need to choose one or more of these modules as part of your course.
Contact our applicant enquiry team