International Business and Marketing MSc

School of Business

Focus on marketing in the context of examining the movement of goods, business interactions, business relationships, processes, and behaviours internationally

Start date

September 2021


12 months

Study mode

Full Time


Dundee City Campus

This is one of the degrees pathways on the MSc International Business group of degrees. This degree allows you to focus on marketing as your specialism. Alongside the core international business modules, you will have the option to study such areas as search marketing, customer experience design, marketing as a creative practice and digital marketing.

From your core modules, you will learn to understand and analyse a range of international strategies and business relevant for the modern global economy. You will also engage with key areas such as global risk analysis, global financial markets, international trade and global investment.

You will study a core project module. As part of this, you can undertake a global internship, work on an independent project with an organisation, or work on your own project independently.

When you start you join the 2 week Foundation Programme where you will learn more about all of our business conversion degrees and their pathways. You will make your final module choices and establish which degree pathway is right for you and your career. At the same time, you will be building your network of friends who will support you socially and with your studies while here in Dundee. The network of friends you make will most likely carry on through your career. The Foundation Programme is designed to make your arrival in Dundee easy, and ensure you have the freedom to choose the degree that is right for you.

You will graduate with a degree in MSc International Business and Marketing and this degree title will be on your transcript.

Global internships

As part of this course you have the opportunity to undertake an eight-week internship matched to your chosen industry in China, Mexico, Vietnam, or Manchester (UK).

“Studying in Dundee is now one of the important memories in my life. From the first day to the last day, I had so many laughs, so many first-time experiences. I also have a group of friends that I am still in contact with”

Nydia Lin, International Business and Marketing MSc

Professional accreditation

Chartered Management Institute

This course dual accredited by CMI. This means you will automatically receive a second professional qualification upon successful completion of your degree.

You can also contact the course director, Professor Bill Russell, via Skype to discuss the course.

Questions? Need help?

You can contact the course director, or our applicant enquiry team

Contact our applicant enquiry team