Management and Marketing MSc
Gain the tools and skills needed to pursue a career in the management of business, specialising in marketing
Dundee City Campus
You will be given an overview of traditional marketing approaches, alongside the latest trends in digital marketing, search marketing and customer design.
Develop strategies to deal with global challenges and opportunities facing businesses, whether it is a business you work in, or your own business that you are looking to establish. You will develop the skills to manage people, processes, systems and operations.
You will gain an in-depth understanding of contemporary business and management issues and be encouraged to critique the theories and concepts of the business and management environment.
As part of this course you have the opportunity to undertake an eight-week internship matched to your chosen industry in China, Mexico, Vietnam, or Manchester (UK).
You can also contact the course director, Professor Bill Russell, via Skype to discuss the course.
This is one of our Msc Management degrees. You can also choose from:
- Management MSc
- Management and Finance MSc
- Management and International Human Resource Management MSc
- Management, Strategy and Leadership MSc
- Management and Entrepreneurship MSc
Contact our applicant enquiry team