Professional Business Project module (BU51604)

Discover and tackle key business challenges using advanced knowledge gained from the GMBA. Dive into an in-depth study backed by solid theoretical and literary foundations.

You will employ a case study approach to set clear research goals and questions, blending theory with real-world practice.

You will conduct high-level data collection and analysis. You will then refine your findings, and deliver a polished final report. This will all be done within a set timeframe.

This will help you to stand out to employers. This will allow you to demonstrate a proven track record of solving real-world issues. It also allows you to translate hard work into potentially meaningful outcomes in your workplace.

What you will learn

In this module you will:

• identify a relevant professional business problem that utilises prior, applied postgraduate learning
• develop an extended study. You will utilise a focused theoretical and literary background, implementing a case study method. You will derive research objectives and questions from theory and practice. This will allow you to undertaking a postgraduate level data collection and analysis activity. You will edit, review and produce a final written report within a defined timeline

By the end of this module you will be able to :

• show good knowledge and understanding of problem-based research and the case study method
• develop an effective link between literature and research design through research framing
• critically explore the theory-practice relationship in business research
• critically integrate focal theory with observed practice to a set of logical high-level conclusions
• produce a detailed and structured reflective account of personal learning and future development plans

Assignments / assessment

• business project report (100%)

This module does not have a final exam.

Teaching methods / timetable

• seminar-style classes
• integrated workshops