Immernova - an entrepreneurial business success
Published on 8 November 2018
Immernova is a start-up focussing on the development of augmented and mixed reality software solutions that can be integrated into contemporary industries. Its founders give us their top tips on starting a venture in Scotland
Philipp Schnell, Atanas Chilingirov and Javier Suquia the founders of Immernova, initially took part in the Enterprise Challenge which primed them for taking part in the 3rd cohort of the Summer Accelerator with Elevator. Through these programmes, they got expert support in setting up their business but also in applying to various competitions such as the Converge Challenge where they the top 10 shortlist in the Kickstart category.
In their journey to secure investment they are in the lookout for more projects related to their product and expertise to develop their original idea further.
Surround yourself with the right people
Making sure you work with people you are comfortable with can have a great impact when starting a business. Sharing a similar goal and vision is key to make sure the business grows to be as successful as it can.
Tackle big problems one step at a time
Being overwhelmed by the number of things that need to be done when starting a business can be very easy. That’s why looking at each task or problem encountered individually can help you overcome them a lot quicker and lets you focus on the things that matter.
Ask as many questions as you can
Trying to learn everything yourself can be quite a slow process. If you have the chance, make sure to ask experts as many questions as they might have the answer to. This will give you a lot of useful information that otherwise can be very hard to find.
Grow your network
Having a big network of contacts is very important. When going to events make sure you talk to as many people as possible and get the contact details of those you think will be useful for your business.
Treat failure as feedback
Don’t be scared of failing. It is very natural for things to fail when you’re first getting started, and it is your approach to these failures that will make the difference between being successful or not.