Business Enterprise & Entrepreneurship module (DJ52040)

DJ52040 - Business Enterprise & Entrepreneurship

In this module, students will undertake futures thinking, service innovation proposition and apply the contemporary notion of strategy and scenario planning to identify opportunities, and develop the skills to support social, economic, cultural and-or environmental transformation(s) in business. They will actively learn about models of basic business enterprise acumen, such as; marketing and media, management, planning, customer relationship management, organisational performance and growth.