Design Enterprise 1 module (DJ32005)

This module is one from a choice of three 'Alternative Futures' modules you will undertake at Level 3. You will develop individual and group skills that foster entrepreneurship. These skills will support you in developing your employability and your own business vision.

You will attend a series of lectures, workshops, guest talks, and tutorials. In these you will be introduced to the creative economy. You will look critically at contemporary business models. You will also innovate through the Enterprise Group Research project.

You will also develop a Report Proposal. This will inform and direct your studies in Level 4 of the dissertation project. In doing so, you will familiarise yourself with the project aim and objectives. This will also allow you to explore appropriate research methods, reflective and critical analysis and academic modes of dissemination.

A lot of your emphasis in the module will be on your own self-directed work.

What you will learn

In this module, you will:

• identify your strengths through practice. You will also build contact with industries and real-world users
• gain experience of working in a team

By the end of this module, you will be able to:

• understand the nature of entrepreneurial activity and practices
• understand the organisational and practical processes involved in creating and sustaining a business venture
• appreciate key values and opportunities in designing for real needs
• identify and evaluate a business idea for development
• engage in appropriate research techniques to develop business ideas. You will also be able to communicate intent and progress persuasively using relevant media
• communicating effectively using appropriate media and strategy

Assignments / assessment

• enterprise group research project (30%)
• report proposal (70%)

This module does not have a final exam.

Teaching methods / timetable

• lectures
• workshops
• guest talks
• tutorials