Contact
Biography
Dr Noor Sabaruddin is a Lecturer on the Graduate Apprenticeship Programme in Business Management. She completed her PhD in 2019 at Glasgow Caledonian University, where she examined the internationalisation of Scottish luxury SMEs and the growth of lifestyle retailing in Malaysia. She previously worked as a Lecturer in Marketing at Edinburgh Napier University, where she supervised both undergraduate and postgraduate dissertation students.
Before entering academia in the UK, she gained professional experience in several private‑sector organisations in Malaysia, and this corporate background continues to shape her teaching approach today.
Research
Publications
SABARUDDIN, N., 2016. ‘Luxury Malaysia’ Campaign: an initiative by the Malaysian Government in turning Malaysia into a luxury retail destination. In: MEDINA, I.G. & LLAGUNO, M.M., ed. Business, Economy & Society: Issues for Research in a Knowledge and Information Society. Glasgow Caledonian University & Universidad de Alicante: Banco Santander, pp. 55-60. Available from: https://www.researchgate.net/publication/296485745_'Luxury_Malaysia'_Campaign_an_initiative_by_the_Malaysian_Government_in_turning_Malaysia_into_a_luxury_retail_destination
YAP, S. F., & SABARUDDIN, N. A. 2008. An extended model of theory of planned behaviour in predicting exercise intention. International Business Research [online]. 1 (4), pp. 108-122. Available from: https://www.ccsenet.org/journal/index.php/ibr/article/view/816
Teaching
Year 1
- Globalisation and Political Context (Module Lead)
- Introduction to Marketing (Module Lead)
- Work Based Learning (Module Lead)
Year 2
- Supply Chain Management (Module Lead)
Year 3
- Brand Management (Module Lead)
Year 4
- Consumer Behaviour (Module Lead)