Dr Nicolas Li

Baxter Fellow (Teaching and Research)

University of Dundee School of Business, School of Business

Marketing & Management, School of Business

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+44 (0)1382 384627


1-3 Perth Road


Dr Nicolas Li joined UDSB in September 2020. He received his BA from the University of British Columbia (Canada), MSc from the University of Aberdeen (UK), and PhD from the University of Glasgow (UK). He has published in journals such as International Marketing Review, International Business Review, European Management Journal, book chapters, and consultancy reports for various government agencies. His research interests include international business and entrepreneurship. He also has four years of experience in the banking industry. Potential PhD student inquiries welcome.

Areas of expertise

International entrepreneurship

SME internationalisation

Immigrant entrepreneurship


Summary of research expertise

  • International entrepreneurship
  • Small firm internationalisation
  • Network theory
  • Dynamic capabilities

Research themes

Entrepreneurship, innovation and creativity

View full research profile and publications