Kirsty Lawn
I am inspired by historical and organic visuals and aim to communicate my work to a contemporary audience through branding, motion design, and packaging.
About
The Five Principles - A competition brief set by the Royal Society of Arts (RSA) to create a named Interrogating the Truth, spoken by Jeffrey Boakye. My animation is a discussion of the five fundamental principles of social justice with the goal of including them in the curriculum. Using psychology I linked the shape, colour and principle as I wanted each frame of the animation to showcase the identity of each principle clearly and used a grey scale for non-important shapes.
Kinship Botanical Spirit - A brief set by Brand Opus, to create a drink brand based on a location. I chose to design Kinship a non-alcoholic spirit based on the folklore of the Isle of Skye. I designed each back label to be double-sided with each location shown in an ink drawing on parchment paper to give a historic look back on the island. I used transparent labels as the front labels to represent the crystal-clear water surrounding Skye.
Pass on Penguin - Personal brief in collaboration with Penguin. I designed a system that gives books a new home in every read. I created a belly band in the shape of a penguin's body, with the flippers wrapped around the book, creating the warmth and comfort a penguin book can give. It can be turned into a bookmark and then rewrapped to pass on. The QR code on the belly band takes the user to a website which has an e-passport to enter reviews and ratings. It also gives the user the opportunity to join in discussions and grow a community with other readers.
The Five Principles
An animation that discusses the five fundamental principles of social justice with the goal of including them in the curriculum. For a brighter and inclusive future for all. The five principles include: Access (circle), Equity (rectangle), Diversity (triangle), Participation (semi-circle) and Human Rights (square).
Stills from my RSA animation, showing the most prominent moments throughout the video
Kinship Botanical Spirit
A non alcoholic botanical spirit, aimed for adults who want to explore Scotland without alcohol. Each bottle is Infused with Rowan Blossom, and each having their own unique tale and flavour that balances each other out.
Pass on Penguin
Personal project, Pass on Penguin is a service that gives readers a chance to build a community while also giving books a new home with every read. The QR code takes the user to a website mockup that allows the user to enter in reviews and communicate with other pass on penguin users.